Space Properties let you personalize Valuecase Spaces with structured customer data.
You can use them to insert customer-specific information into templates, create dynamic links or embeds, and control which content is shown during Space creation.
This article explains how to create Space Properties, use them as placeholders, pass values during Space creation, and apply them in content automation.
Space Properties support the following 3 property types:
Type | Description | Example |
Short text | Free text input | Customer segment |
Dropdown | Select one value from a predefined list | Currency → Euro |
Checkboxes | Select one or more values from a predefined list | Purchased Services → Enterprise Software, Consulting Services |
Not sure whether you need a Space Property or an Internal Property?
See the overview article on Properties in Valuecase.
In short: use Space Properties for personalization and customer-specific automation. Use Internal Properties for internal tracking, reporting, filtering, and Kanban workflows.
Create a Space Property
To create or manage Space Properties, you need Admin permissions in Valuecase.
To add a new Space Property:
Go to Dashboard > Space Properties
Click + Add Property and select Space Property
Enter a Display Name
Choose the property type
If you select Dropdown or Checkboxes, add the available options
Decide whether the property must be supplied during Space creation or is optional
Save the property
The Display Name is the label shown in Valuecase when the property is used in templates, Spaces, and creation flows.
Edit or delete space properties
To edit or delete a Space Property, open the three-dot menu next to the property and select Edit.
A Space Property can only be deleted if it is not used in any template. This helps prevent broken placeholders or automation rules.
Use space properties in Spaces and Templates
Space Properties can be used in two main ways:
as placeholders in text, links, and embeds
as input values for content automation rules
Space properties as placeholders in text, links, and embeds
There are two ways to insert a space property:
Method | Best for | How it works |
Placeholder chip | Standard personalization in text fields without formatting | Insert the property from the text editor via '+Placeholder' |
| Dynamic links, embeds, and formatted text | Type the property key manually in double curly braces |
Insert a placeholder chip
To insert a Space Property as a placeholder:
Click into a supported text field
Open the rich text editor
Select + Placeholder
Choose the Space Property you want to insert
The placeholder will be inserted at the selected position.
How to use {{key_name}} inline
You can also use a Space Property by typing its key name in double curly braces:
{{key_name}}Example:
Hello {{contactFirstName}}Inline placeholders can be used in:
any text fields where placeholders are supported
Quick Action Buttons in the Action Plan Block (learn more)
HTML embeds in the Media Block (learn more)
This is especially useful when a property value should be resolved directly inside a URL, embed, or formatted content.
Why use {{key_name}} instead of a placeholder chip
Placeholder chips are best for standard text personalization. Inline placeholders using {{key_name}} are better for advanced use cases where the value needs to be resolved directly.
Common examples include:
dynamic URLs, such as
https://yourdomain.com/{{customer_id}}personalized booking links or external forms
embed URLs in the Media Block
longer dynamic text created through automation or AI
values that contain HTML-based formatting
The key difference is how the value is handled. A placeholder chip treats the property value as plain text. An inline placeholder resolves the value directly, which can preserve formatting or make dynamic URLs work correctly.
Space properties for content automation
Space Properties can also be used in content automation rules to show or hide content during Space creation.
You can apply automation rules to pages, blocks, and block items. The available operators depend on the property type.
For multi-select properties, common rule types include:
Contains at least one of: show content if any selected value matches
Contains all of: show content only if all specified values are selected
Is equal to only one of: show content if exactly one specified value is selected
Is equal to all of: show content only if the selected values exactly match the defined set
For example, you can show an API onboarding page only when a customer selected Enterprise and API Integration.
For more detail, see the dedicated article on content visibility automation.
Provide values for space properties during Space creation
When you create a Space from a template that uses Space Properties, you will be asked to provide values for those properties. These values are then used to populate placeholders and apply automation rules.
Space creation via the dashboard
If you create a Space in Valuecase and choose a template that contains space properties, you will provide the values during the final step of Space creation.
Space creation via API
If you create Spaces via API, use the Space Property key names to pass values.
For multi-select properties, pass the values as an array:
["Enterprise Software", "Consulting Services"]
View and edit property values after Space creation
You can still update property values after a Space has been created.
To do this:
Open the Space
Go to Space Settings
Open the Properties tab
Update the relevant values
Any related placeholders and visibility rules will update automatically.